Website SEO

Attract more website visitors and increase enquiries

SEO Packages, SEO Agency Geelong, SEO Services, Search Engine Optimisation

Website SEO Geelong - Search Engine Optimisation - SEO Agency Geelong

Do you want to increase your website traffic? Would you like your business website to be listed in a Google search result for keywords you want to be found for?

68% of all online experiences begin with a search and Google currently holds 91.94% of the total search engine market share! SEO drives 1,000%+ more website traffic than any organic social media efforts and SEO provides enduring FREE traffic to your website for months or even years after the work is done.

Search Engine Optimisation

Our services in involve implementing various on-page and off-page strategies that increase your website’s page rank on Google for targeted keyword phrases. The purpose of SEO is to increase the quantity and quality of traffic to your website which will lead to more online enquiries and sales. Ideal traffic is when someone searches products or services you offer and they find you listed in the organic results.

It can’t be understated how important it is to have your website listed near the top of page one on Google. Very few people scroll down past the top third and even fewer click through to page two.

It’s worth noting that when people search Google, they have ‘buyers intent’. This means they are seriously looking to make a purchase when they find what they are searching for.

Conversion rates from organic traffic are often much higher than paid ads because shoppers trust organic listings more than paid advertisement.

Our local SEO service will get your website listed Google’s page one for the keyword phrases you are targeting. When your website is performing well for the targeted keyword phrases, you will see an increase in traffic and enquiries.

It is recommend that SEO packages are run for 12 months to establish a solid foundation. After 12 months, we can offer you a maintenance package targeting 20 words for $550 per month.

Organic website SEO can take upto 3 months to see positive changes due to Google's page indexing. Often, it is much quicker.

For more immediate results, a Google Ads campaign gets you to the top of search results but you have to pay to display your ad on Google. We provide a certified Google Ads Management service. Our management fee is $510 inc GST per month and typical budget to run your ads on Google is $1000 per month paid directly to Google. Click here for more information on Google Ads Management Geelong.


Download SEO Packages Service Summary

SEO Packages and SEO Services in Geelong - Ethos Website Design

Create a great impression first time & increase online enquires!


SEO Packages
What is metadata?

Metadata are summary descriptions search engines use to understand what your webite is about. Metadata descriptions are applied to:

  • Page titles.
  • Page descriptions.
  • Image titles and alt text.
  • Keywords.
  • Internal link keyword titles.
What are backlinks and how do they work?

Backlinks are links on other websites that link to your website.

This often done by posting an article that relates to your products and services on another website. We ensure we use your chosen keyword phrases in that article. Those keyword phrases are then made into links back to relevant pages on your website.

As an example. An article could be about website design. The words website design would then be made into a link, pointing to your website design page.

Backlinks are created from various website over a period of time so that they zppear genuine to Google. Google views these backlinks as ‘endorsements’ for your website and the keyword phrases you want to be found for.

The more backlinks you have, the better!

How does blog posting help my website SEO?
  • Adding regular articles to your site & social media platforms improves credibility with your clients. You establish yourself as an expert in your field.
  • Well written, informative articles keep you and your business website top of mind when visitors want more information relating to your business.
  • Google search bots love new content. When you add new content on a regular basis, the search bots will re-visit your site on a regular basis. This in turn helps improve your website’s SEO.
  • Add snippets of your blog articles as posts on Facebook, Twitter, LinkedIn and other social media platforms. Link these snippets back to your website for people to read the full article. This will improve your website’s traffic & SEO.
Business directory listings

Business directory listings act like backlinks. The main advantage to a business directory listing is that it provide more detailed information about your business before people click the link.

What are Web 2.0 properties?

Web 2.0 properties are social media sites that drive traffic to your website. Examples of these include Facebook, YouTube, Instagram and many more.

Links from these sites are usually posted by individuals and because of that, those links are seen as personal endorsements and carry more weight when the link is evaluated by Google.

What is guest blogging?
  • Guest blogging is where an article (we write for you), is posted on another website. 
  • That article will include keyword phrases made into links.
  • Those links, link back to your website.


Website Design Packages
What is the payment process?
  1. When you sign up to a website package we charge for design, development and professional copywriting.
  2. The monthly managed web hosting fee covers:
    1. Website hosting.
    2. Plugin updates.
    3. WordPress operating system updates.
    4. Website hardening & security checks.
    5. Ongoing website maintenance to ensure functionality.
    6. Regular website backups saved to local hard drives.
    7. On-going technical support.
Do I own the website?

Yes. Once you have fully paid for your website package, you own the website completely.

How many pages will I get?
  • Business Website Design: Includes Home Page + About Page + Service Pages + Contact Form + Blog.
  • Ecommerce: Is an online store and focused as such. It includes Home Page + About Page + Shop Configuration + Copywriting for 10 products + Blog + Contact Form. We set up 10 products for you. You add more products as required and we'll show you how.
Can I add products to my ecommerce website?

Yes you can. We add 10 products to your website for you. After that you can add as many more products as you like ad we'll show you how.

Can I add more pages after handover?

Yes you can. More pages can be added via our Website Administration package..

Web page content writing costs $125 per page.

Will you customise my website?

Of course! Your website will be custom designed based on your brief to us. All website packages include professional copywriting & royalty free stock imagery. The Ecommerce package includes copywriting for 10 product descriptions.

How many design revisions to I get?

During our online website design consultation, we discuss your website design and vision. Based on this, we provide you a wireframe illustration indicating page layout for  sections, menus, information modules etc. This is then used as a guide for us to build your website.

Once the site is built we can discuss tweaks the layout. We'll work with you to deliver the website you want 🙂

How long will it take to create?

Most sites take between 2-4 weeks to create.

A website creation process includes:

  1. Online consultation to discuss design & content.
  2. Wireframe design of home page.
  3. Briefing the copywriter to write page content.
  4. Design & build your website.
  5. Test website functionality.
  6. Launch.
Do you provide support after website launch?

Yes we do! Your monthly fee includes ongoing techincal website support. If you need help, please complete our support form

Is website hosting included?

Yes. Website hosting is included with your monthly fee. We have partnered with trusted Australian web hosting provider.

Web Hosting Specifications

  • Business Website Design: LiteSpeed Server 5GB / 300% CPU / 4GB Memory
  • Ecommerce: LiteSpeed Server 10GB / 400% CPU / 6GB Memory. Note: More space and resources are required to run an ecommerce website.
Do I get an email account?

Yes, you do. Email accounts can be created on the server and contribute to your server disc space quota. We recommend Google Workspace as a better, more professional option for your business.

Google Workspace allows your emails to be separate from the web hosting server. This is a more secure & robust way of managing emails. You can also control and add as many email accounts as you want. We assist with the set up Google Workspace for you as part of our web design service.

A professional Google Workspace email account provides the following services:

  • Google Analytics - for monitoring traffic to your website.
  • Google My Business Listing - Used to display local businesses on a map.
  • Google Search Console - Use to submit your website URL's to Google search engine.
  • Google AdWords - Used if you want to setup a pay per click advertising campaign.
  • YouTube Channel - Promote your services & products on the second largest search engine.

The Google Workspace Business Starter is $8.40 AUD per use, per month. See this link for more information.

If you prefer to use a free Gmail account with your business, that's okay too.

Will my website be mobile friendly?

Yes. Your website design will be responsive and mobile friendly. This means your website adjusts the layout and design for different sized devices depending on the screen size width.

Will you register my domain name?

Yes - we can register a domain name for you.  In order to register a domain you will need an ABN or ACN.